Blog: March 2017

Sometimes your customer may be looking for something specific – not just a polo, but a blue polo. Or a polo that fits within a specific budget. They can now do all that and more with new color and price filtering enhancements to storeBlox CS.

Now your customers can narrow down their choices in any listing  by product color and/or specific budget. Hunting around for a Turquoise t-shirt and tired of clicking on every item in apparel to find it? Color filtering shows the colors available for the list of products currently being viewed. Now it’s crazy easyto find the item in the color you want.

Price filtering lets customers set their price ranges to the penny, and they can combine them with color filtering to find that special item that satisfies their Goldilocks needs!

Plus: Shopping Cart Conversion Tracking

If you use Google’s Adwords or other ad networks to drive customers to your company store, you can now track all the details of purchase conversion. This enables true ROI (return on investment) tracking of your advertising efforts, by transmitting the order amount back to the ad network:

The new feature includes a variable that can be inserted in any snippet of conversion tracking code, so this can be used with any ad network or analytics tool that tracks shopping cart conversions. It’s easy to put your ad network’s tracking code into the dashboard, but if you need help, just call us!

Under the Hood Improvements

Web sites aren’t perfect, and occasionally they produce errors. In an effort to make the company store experience more robust, we’ve introduced a new automated, detailed error reporting system into storeBlox CS for 2017 that will allow us to track down those pesky problems and squash them even faster than before.

All these features are in your store, right now! Need help or a tutorial? Give us a shout today!

Categories: Launches

Tags: adwords company store e-commerce google promotional products search storeBlox CS